The B2B Digital Marketer will play a key role in the organisations business facing brand evolution to define the online marketplace as central to their consumer marketing. You will be responsible for the brand values and product positioning that reach from all B2B facing communication, through the understanding of the overall goals and translating it into a robust B2B marketing strategy.
Client Details
A rapidly expanding online platform with significant market penetration and huge potential for growth is developing digital interactions between buyers and sellers to provide a seamless customer experience for a growing online market.
Description
Operationally you will lead and support the marketing team's efforts that will connect them with the rest of the business and its business clients large and small.
- Define and deliver B2B marketing roadmap
- Ensure consistent and smooth delivery of all marketing campaigns
- Monitor and suggest improvements using digital analytics tools
- Define and deliver the road map that will achieve the company's strategic goals
- Use full range of marketing channels: digital, online, offline, events and PR
- Build an operation that will bring the business closer to our audience
- Working directly with leadership team (reporting to Head of Marketing)
Profile- Understand all aspects of marketing offline, online, search, social media and public relations
- Comfortable utilising data to support decision making
- Firm understanding of digital analytics tools (i.e. Google Analytics, AWS, Webtrends etc.)
- Be a critical thinker - strategy, planning, negotiation
- Someone who relishes accountability in a dynamic environment
- Enjoy juggling the multiple touch points internally
- Energy
- Fluency in English and Arabic essential
Job Offer
In addition to an exciting and strategic Digital B2B Marketing position, this role will pay an attractive salary and offer occasional regional travel.Job Details
Posted Date: 2019-09-09 Job Location: Kuwait Job Role: Marketing and PR Company Industry: IT Services Preferred Candidate
Career Level: Mid Career
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