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The Social Media/Marketing Manager will manage the company’s social media marketing and advertising. Management includes but is not limited to:
- Development and implementation of a social media marketing plan;
- Develop relevant content topics to reach the company’s target customers;
- Create, curate, and manage all published content (images, video and written);
- Monitor, listen and respond to users in a “Social” way while cultivating leads and sales;
- Conduct online advocacy and open a stream for cross-promotions;
- Develop and expand community and/or influencer outreach efforts;
- Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.);
- Design, create and manage promotions and Social ad campaigns;
- Analyze key metrics and tweak strategy as needed;
- Compile reports for management showing results (ROI);
- Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate;
- Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
- Monitor trends in social media tools, applications, channels, design and strategy;
- Implement ongoing education to remain highly effective;
- Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management;
- Possess knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with at least 5 years relevant work experience;
- Proficient in content marketing theory and application;
- Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound;
- Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios;
- Maintains excellent writing and language skills;
- Enjoys a working knowledge of the blogging ecosystem relevant to the company’s field;
- Exceeds at building and maintaining sales relationships, online and off;
- Is a team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management);
- Maintains a working knowledge of principles of SEO including keyword research and Google Analytics. Highly knowledgeable in the principles of “Search and Social”;
- Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.
Job Details
| Posted Date: | 2018-04-11 |
| Job Location: | Al Kuwait, Kuwait |
| Job Role: | Marketing and PR |
| Company Industry: | Retail/Wholesale |
Preferred Candidate
| Career Level: | Management |
| Degree: | Bachelor's degree |
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Jobs in Kuwait - career in Kuwait - vacancies in Kuwait-Social Media Marketing Manager - Andalus Trading Company-Jobs in Kuwait - career in Kuwait - vacancies in Kuwait
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