Job Description:
Develop and implement appropriate Brand strategy by selecting,
segmenting and targeting markets, and promoting products and services to
those markets
* Conduct competitor analysis and regular benchmarking, maintain
awareness of market trends and new entrants in the retail industries,
understanding forthcoming customer initiatives and monitoring local
competitor's performance
* Set up with Marketing Manager the yearly media plan, arrange the brand
events to generate additional sales throughout the year and opening new
channels for corporate sales
* Prepare a monthly and yearly management report in order to reach the
ideal and optimized stock and develop an efficient stock management system
whereby fast moving and slow moving items are identified
* Advice & coordinates with sales department to dispatch the goods to
the points of sales as per their needs and define the right assortment
according to the retail environment
* Develop and maintain brand price list for retail and corporate sales
* Provide Sales Manager and General Manager with a monthly brand
sales-in and sale-out report & quarterly sales forecasts
* Prepare monthly review report to sales manager and recommend necessary
actions.
* Achieve brand preset target
* Implement visual merchandising guidelines in coordination with visual
merchandiser
* Prepare and report P&L budget for the following year
* Identify new opportunities and plan replenishment supplies
* Identify and analyze the brand's strengths and weaknesses, and respond
to opportunities and threats in the marketing environment
* Create brand sales terms & condition for point of sale and after sales
* Identify new spaces & location for brand presence
* Train and update the sales staff in appropriate products knowledge
* Provide after sales department with the latest information and
organize training sessions
SUPERVISION REQUIRED/GIVEN:
* Receives general supervision from the Senior Brand Manager
* Exercises functional and technical supervision over the merchandisers.
Knowledge, Skills, and Abilities:
* Functional understanding of luxury retailing with the ability to
implement best practices and regulate transaction costs.
* Should be positive and flexible and willing to work under pressure in
a cross functional team.
* Strong Systems knowledge
* Able to analyze and interpret information
* Creative
* Excellent communication skills (Oral & Written)
* Organizational skills
Job Details
| Date Posted: | 2018-02-21 |
| Job Location: | Al Kuwait, Kuwait |
| Job Role: | Management |
| Company Industry: | Employment Placement Agencies/Recruiting |
Preferred Candidate
| Career Level: | Mid Career |
| Degree: | Bachelor's degree |
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